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This website has been designed to be both accessible and compatible with common adaptive technologies used by visitors with disabilities, including screen readers and screen enlarging software. To improve accessibility we have developed the website, wherever possible, in accordance with guidelines recommended by the Web Accessibility Initiative (WAI).

We continue to test and modify this website against accessibility guidelines. If you would like further information about our accessibility standards or have problems accessing this website, please Contact Purina.

Navigating the website
We endeavour to make sure that our website has useful content that is laid out in an easy-to-navigate way. To navigate through this website, please use the top bar menu to choose a section and then the subsequent left hand menus to travel further into the website. You will also find index pages for each sub-section of the website, containing information about the content featured in that sub-section.

Site map
Alternatively, you can visit the main index pages of the website by visiting the site map. Simply click on the links to go immediately the respective page.
 
Images
All contextual images used in this website incorporate brief alternate text descriptions readable by common adaptive technologies, such as screen readers (via ALT attributes). Purely decorative graphics may not incorporate such descriptions (i.e. empty ALT attributes). Complex images may include more meaningful descriptions via LONGDESC attributes or captions to explain the significance of each image to screen readers.

Browser settings
If you want to alter the way you view this website, for instance the text size or text hyperlink colours, you can do so by using the settings in your web browser. In recent versions of Internet Explorer:

To permanently apply font and colour changes

  • On the browser Tools menu select 'Internet Options'
  • On the General tab, select 'Accessibility'
  • Click on the three boxes to show ticks
  • Click 'OK' to enlarge text
  • On the browser Tools menu select 'Internet Options'
  • On the General tab, select 'Accessibility'
  • Tick the 'Ignore font sizes specified on web pages' check box
  • Click 'OK'
  • On the browser menu select 'View'
  • Click 'Text size'
  • Choose the size of text

To change text colour

  • On the browser Tools menu select 'Internet Options'
  • On the General tab, select 'Colour'
  • Deselect the 'Use Windows colours' tick box
  • Select the box next to 'Text' and choose a colour
  • Click 'OK'

To prevent graphics and images appearing

  • On the browser Tools menu select 'Internet Options'
  • On the Advanced tab, scroll down to the 'Multimedia' heading
  • Deselect the graphics options 'Animations', 'Videos', 'Pictures' and 'Images' by clicking on the boxes to remove the ticks
  • Click 'Apply' then 'OK'

To change the size of the window

  • On the browser View menu select 'Full screen' or press F11.

To change the colour of links displayed on a screen

  • On the browser Tools menu select 'Internet Options'
  • On the General tab, select 'Accessibility'
  • Click on 'Select ignore colours specified on Web pages' (should contain a tick)
  • Click 'OK'
  • Select 'General' tab and click on 'Colours'
  • Turn off the 'Use hover colours' tick box (should not contain a tick)
  • Select 'Visited' and choose the colour that suits you best, click 'OK'
  • Select 'Not Visited' and choose the colour that suits you best, click 'OK'
  • Select 'OK' for 'Colours'
  • Select 'OK' for 'Internet Options'

Accessibility references
W3 accessibility guidelines, which explain the significance of each guideline recommendation.